6 Strategies to Achieve Promotional Allowance Success

Promotional allowance programs are often the largest line item expense in your channel marketing budget.

You may consider your MDF/Co-op programs as simply a cost of doing business – this MUST change. Only when you leverage them as strategic marketing tools will you be on the path to reaching your goals.

Promotional allowance programs are often the largest line item expense in your channel marketing budget Take the first step by downloading our new eBook 6 Strategies to Achieve Promotional Allowance Success to learn how:

Utilizing a Joint Marketing Planning Process reveals how activities impact overall business outcomes
Offering jumpstart allowances to new partners to will hasten time to revenue
Aligning program objectives with business goals gives you clear measurements for success